30 Day challenge to sell your first digital product

Author

Daniel Neale
May 16, 2024

30-Day Challenge to Sell Your First Digital Product

Selling your first digital product can be an exciting and rewarding journey. With a structured approach and consistent effort, you can create and launch a product that generates income and provides value to your audience.

Here's a 30-day challenge to help you sell your first digital product, from niche research to promotion.

Days 1-3: Niche Research and Decision

Day 1: Identify Your Interests and Skills

  • Make a list of topics you are passionate about and have expertise in.

  • Consider what you enjoy doing and where you have the most knowledge.

Day 2: Research Market Demand

  • Use tools like Google Trends, Ahrefs, and AnswerThePublic to find out what people are searching for in your potential niches.

  • Browse Instagram, Twitter and Tiktok to find people in the niche who are successfully generating traffic and selling digital products. If they are doing it successfully, you can consider the niche as validated.

  • Look for niches with high demand and low competition.

Day 3: Decide on Your Niche

  • Evaluate your findings and choose a niche that balances your interests, skills, and market demand.

  • Ensure there is a clear target audience for your chosen niche. By looking for competitors that are having success in the niche.

Days 4-10: Create Content on Social Media

Day 4: Set Up Social Media Accounts

  • Create or optimize your profiles on platforms like Instagram, Twitter, Facebook, LinkedIn, and Pinterest.

  • Ensure your profiles are consistent and reflect your niche.

Day 5: Develop a Content Calendar

  • Plan your content for the next seven days, focusing on valuable and engaging posts related to your niche.

  • Include a mix of posts: educational, inspirational, and interactive content.

Day 6-10: Post Daily and Engage

  • Post daily content according to your content calendar.

  • Engage with your audience by responding to comments, joining niche-related conversations, and connecting with influencers.

Days 11-15: Continue Creating Content and Create a Lead Magnet

Day 11-12: Brainstorm Lead Magnet Ideas

  • Think of a valuable resource you can offer for free to attract subscribers. Examples include eBooks, checklists, mini-courses, or templates.

  • Choose a lead magnet that addresses a specific problem or need of your target audience.

Day 13-15: Create and Promote Your Lead Magnet

  • Design your lead magnet using tools like Canva or Adobe Spark.

  • Create an opt-in form using email marketing services like Mailchimp or ConvertKit.

  • Promote your lead magnet on your social media channels and blog. On Instagram use the program Manychat to automatically link people to it. Do the same on Twitter using Tweethunter.

Days 16-25: Gather Emails and Create Your MVP Digital Product

Day 16-18: Continue Posting and Promoting Your Lead Magnet

  • Maintain your social media content schedule.

  • Keep promoting your lead magnet to grow your email list.

Day 19-21: Plan Your MVP Digital Product

  • Outline your digital product, focusing on a Minimum Viable Product (MVP) that you can create quickly.

  • Ensure it provides real value and solves a problem for your audience.

Day 22-25: Create Your MVP Digital Product

  • Develop your digital product. This could be an eBook, an online course, a set of templates, or any digital resource.

  • Use tools like Teachable, Gumroad, or Podia to create and host your product.

Days 26-30: Promote and Sell Your Digital Product

Day 26: Prepare Your Launch Plan

  • Create a promotional plan for your digital product launch.

  • Schedule emails and social media posts to build anticipation and excitement.

Day 27-28: Launch to Your Email List

  • Send an email to your subscribers announcing your new product.

  • Highlight the benefits and include a limited-time discount or bonus to encourage early purchases.

Day 29: Promote on Social Media

  • Share your digital product on all your social media platforms.

  • Use stories, posts, and live sessions to showcase your product and its benefits.

Day 30: Continue Growing Your Email List and Promote

  • Keep promoting your lead magnet to grow your email list.

  • Send follow-up emails to your subscribers, sharing testimonials, success stories, and additional benefits of your product.

  • Engage with your audience, answer questions, and encourage feedback.

I go through how to grow, monetize and automate your Digital Creator business in the Digital Creator 2.0

Conclusion

By following this 30-day challenge, you can effectively research, create, and sell your first digital product.

Stay consistent with your efforts, engage with your audience, and provide valuable content to build trust and drive sales. Good luck with your digital product launch!