How to come up with unlimited content ideas

Author

Daniel Neale
September 21, 2024

In partnership with

The content that you put out is the biggest determinant of your growth on social media.

You need to be consistently putting out content that has a good chance of getting views. Just putting out random content won’t cut it, the content has got to have a good chance of getting views.

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This means that it needs to have a good hook and be on a topic that gets lots of engagement.

But, how do you do this?

Here is the easiest method:

First, you create a long list of accounts that are in your niche. Ideally, at least 20 accounts, but the more then better.

Then you go through the accounts and look at their content. You want to create a separate list of content that has gone viral for them.

Doing this should allow you to find at least 30 topics in your niche that have already gone viral.

These topics are proven topics. If you use that viral content as inspiration for your own content, then you will be basing your content on topics that are proven to go viral. So, your content will also have a good chance of going viral.

So, once you have found the viral content from your competition, it is just a case of creating your own versions of that content.

Once your own content starts going viral, you can then start making more versions of your own content that went viral. Usually, that content has a very good chance of going viral as well.

I go into more detail about systematizing the process in the digital creator 2.0

The approach of trying to come up with content off the top of your head that you think will go viral, is not a good one because:

Content you think will go viral probably won’t go viral

It’s mentally draining and difficult

Also, be careful about using AI tools like ChatGPT to give you content ideas, the issue is that it is not giving you ideas based on proven topics.

The only situation where it is good to use these tools, is if they are searching for viral content for you.

Short Rant:

By the way, this is the exact strategy that 99% of the large accounts on social media are using. They look at their competitors viral content and then recreate their own versions of it. Then they make more variations of their own content that went viral.

Be careful when listening to their advice on social media because the reality is that they are only doing it for the views.

For example, there is a hook that consistently goes viral: “Don’t learn the algorithm, learn human psychology” the truth is that the people who write this hook don’t actually start with human psychology and then create content from that. In reality, they are just remaking viral content from their competitors - don’t be fooled.

If you want to learn how to grow and monetize an Instagram page, take a look at the Instagram Digital Creator 2.0

I also offer Instagram page audits here.

And I have a done for you service here.

Dan